Careers

ALPENA MICHIGAN: 

Marketing Consultant (Full-time) 

Key Responsibilities, include but not limited to::​

  • Identifies and solicits new business; builds and maintains a full pipeline of sales prospects.

  • Services and grows relationships in existing base of clients.

  • Identifies client/agency needs and develops persuasive proposals to meet needs and opportunities.

  • Delivers effective sales presentations.

  • Steers clients based on market, platform and station information.

  • Maintains client communication and ensures client satisfaction.

  • Ensures prompt payments of contracts.

  • Follows all procedures for preparing orders, traffic instructions, production requests, resolving billing issues and more.

  • Generates revenue and meets/exceeds established sales targets.

  • Candidate must drive their own vehicle with a valid driver’s license and state-mandated auto insurance.

Preferred Qualifications:

  • Positive, "Can-Do," enthusiastic attitude.

  • Working knowledge of Microsoft Office software, including word, outlook and excel. 

  • Adept at prospecting and using effective consultative selling principles and practices.

  • Strong client service relationship-building skills.

  • Ability to plan and organize, set priorities and multi task in a fast-paced environment.

  • Negotiation and closing proficiency.

  • Persuasive communication skills: verbal, written and presentation.

  • Independent; self-motivated; competitive; assertive.

  • Strong problem-solving and analytical skills.

  • Understanding of market dynamics including demographics.

  • Strong interpersonal skills.

  • High school or equivalent education (preferred) 

Salary: Base and/or Commission, depending on experience

To apply, send your resume to Kim Orr korr@watz.com or in person at 123 Prentiss Street, Alpena.